VP of Marketing

  • Full Time
  • USA

Website Shopmonkey

Play an instrumental role in the future of our vertical SaaS business leading the automotive repair shop software category. As the VP of Marketing, your contributions will directly accelerate growth, spread our vision and standardize our solutions across the industry. Here at Shopmonkey we genuinely enjoy working with each other, learning from one another and creating customer magic together. We’re quickly going places backed by Series C funding from Bessemer, Index and other leading venture firms. Help lead us into our next chapter.

You Will Have The Opportunity To:
Own Marketing Strategy: Partner with cross-functional leaders, marketing team leads and partners to spearhead holistic marketing strategy focused on both new audience acquisition and existing customer expansion
Guide Funnel Optimization: Work with demand generation and partners to oversee and refine the customer lifecycle and all journeys within, analyze and report on the effectiveness of all demand-generating marketing channels, guide which efforts to scale or adjust
Scale Systems, Processes & Standards: Own the team tech stack and strategically optimize how we leverage our tools and systems, own partner relationships, develop the team’s ability deliver outstanding integrated campaigns by efficient and effective processes and standards
Model Values-Driven Leadership: Model our values of humility, hunger to constantly learn, and the intellectual drive to thoughtfully challenge yourself and your team
Goals & Resourcing: Set, measure and report on progress toward short and long-term department goals aligned with company strategy, identify and prioritize resource needs, develop and manage annual marketing budgets, spends and other financial considerations
Team Development: Nurture and grow a team of outstanding directors, managers and ICs within demand generation, product marketing, brand, content and creative; Recruit and retain top marketing talent
Strengthen and Strategically Leverage our Brand: Work with content, brand and creative teams to oversee the development and execution of integrated strategies to increase brand awareness and sentiment, and communicate our vision across the industry
Scaffold Key Strategic Pillars: Work with product marketing to optimize and scale go-to-market motions, segmentation, packing & pricing, market & competitive insights
We Are Looking For People Who Have:
Bachelor’s degree
12 to 15+ years of marketing leadership experience
Successful track record in senior marketing roles creating integrated marketing experiences that drive revenue
Excellent leadership skills, history of building high-performing teams
Superb written and verbal communication skills
Highly articulate and diplomatic, able to leverage data-driven insights that support courses of action
Ability to listen and build authentic connections with customers and teammates
Always curious, always learning, and never afraid to ask questions
Passion for working in and managing a fast-paced and collaborative environment
Experience developing brands from positioning and messaging strategy through execution
Demonstrated consistent ability to grow inbound pipeline through unified strategies that leverages specialists across all available channels: SEO, paid advertising, organic social, content and email marketing
History of scaling B2B SaaS go-to-market motions
About the Industry
The US is the second largest passenger vehicle market with more than 260 million registered passenger vehicles, and the global car repair market is estimated to be worth more than $500B. Shopmonkey aims to change the status quo and enable auto shops to become more efficient and give their customers a more delightful experience.

About Shopmonkey
Shopmonkey, the leading auto-repair shop software company, is a venture-funded, cloud-based solution that consolidates the complexities of running an auto repair business – from appointment scheduling, to parts ordering, to managing inventory and processing payments – all onto a single platform. We help repair shops consolidate tools, save time, and streamline their entire operation with simple, easy-to-use software.

Shopmonkey is committed to building a diverse and inclusive team. We are looking for team members that are committed to the Shopmonkey mission. All applicants will be considered for employment regardless of race, religion, sex, sexual orientation, gender identity, national origin, veteran or disability status.

To apply for this job please visit boards.greenhouse.io.